How Do You Think We Did?

Winners came from the Leaderboard!

We partnered with Cambridge Mobile Telematics, the creators of the Safest Driver app, to gain some insight into driving trends. From October to December, 185 users used the app. Here is what we learned.

  1. ALL users improved across nearly all risk points (accelerating, hard braking, phone use, and hard turns) during every month. The only risk point that did not improve was speeding in December. Was it the rush of the holidays, being out of school, or forgetting about the app that caused the increase?

  2. The bottom 25% of users, those who exhibited the most risk in the first three days of driving, improved their baseline by 18% on average over the three months.

  3. Hard Braking - On average, users improved by 12.77%

  4. Hard Turns - On average, users enhanced by 25.3%

  5. Phone Use - On average, users enhanced by 10.58%

  6. Speeding - On average, users enhanced by 10.47%

  7. Hard Acceleration - On average, users enhanced by 28.08%

Over three months, every user decreased risky driving behaviors while using the app. This means we saw real improvement in our app users.

Imagine how much safer our roads would be if every driver decreased their risky driving behaviors by even 18%.

Even though this challenge is over, keep using the app. Encourage your friends and family to download the app and help them reduce their risky driving behaviors.

And, keep a look out because we will have another challenge!!! This means more opportunities to win!!!!

We are so appreciative to all of the students and advisors who downloaded the Safest Driver app.